In a multi-layered campaign with online ads, pre-rolls and Facebook posts, we reached over 150.000 organic views, and made sure that Ripstar claimed the throne as the nr. 1 surfing camp experience for Dutchies. Next to that, the quirky webseries “How to drop in with Kenny Beter” starred a comedic character that really hit the spot with their fanbase. All in all, we had one gnarly summer.