Strategy, creative concept, production, media
The world needs civil engineers!
The field of civil engineering is under significant pressure. In many regions, Civil Engineering studies are at risk of fading away due to a lack of interest. Yet, in the era of climate change, having civil engineers is more crucial than ever.
That's why 10 universities joined forces with ‘Domein Built Environment’ and organised a pitch for a campaign to rekindle the interest in this field. Armed with our experience in reaching the gen Z audience we brought our awesome plan to life and revitalized the field of civil engineering in a truly contagious and futuristic manner.
Let's build a website!
A campaign that has to mobilize people to take action needs a proper landing page, so we built one! The site redirected hundreds of interested students towards universities and to top it off it was featured on site of the day. Check it out at: www.studeercivieletechniek.nl
Engineering CGI in moving and still images
We immediately felt that this campaign needed a futuristic look that tells the story about civil engineering of the future and not the past! We created these 3D CGI images for the films as well as the photography.